Day: 3 December 2016

3 December 2016

The effectiveness of mobile ads: Fact or panacea sold to advertisers

The rise and growth of mobile devices and the increasing tendency of users to access the network of networks anytime, anywhere, has caused a revolution in the digital advertising industry. It is clear that in this scenario, much talk and debate about new data and reports related to the effectiveness of the advertising that now are also exposed to mobile users. A great opportunity for brands […]