Month: October 2018

29 October 2018

Why HR Should Be Considered in Top-Level Management

Managers that make the mistake of thinking that HR doesn’t concern them will find they fail to recruit and retain the best staff in the long run. Image Credit More Than a Consideration In fact, to say that HR should be ‘considered’ by top-level management is an understatement. HR should form part of the company’s DNA and should be a key concern when it comes […]

27 October 2018

Differentiation and added value: The secret that turns SMEs into large companies

I guess part of the readers will be thinking “Normal, it’s a great company you can afford to achieve new markets, grow, etc …” but I wonder why we think so or why you think that. Our environment is made up of small and medium-sized companies, they generate the most jobs, they generate the most wealth and they generate the most innovation; in my experience as […]

27 October 2018

Six reasons to downsize your home

Downsizing your home involves some very important adjustments in your life, which can have many positive impacts to make your life happier and much less stressful. Image Credit 1. Reduce your mortgage payments Owning your home comes with many benefits, but there is often a mortgage to pay. An exciting purchase in adulthood can quickly become a burden as the mortgage becomes too much to […]

24 October 2018

Five Things to Check Before Launching Your Website

So your new website looks great and you’re excited about going live. But before you launch your site, here are a few things for your final checklist. Image Credit Is the Site Optimised? This doesn’t just mean incorporating relevant keywords into your page content: it also means adding metadata so that the ‘crawlers’ can ascertain what your page is about. It also means adding alt […]

20 October 2018

Work and personal life: Is it possible to maintain balance in social networks?

A recent report by Hiscox points out that only 13% of small business owners maintain a differentiated activity and presence between their work and their personal lives in the media and social networks. Who has not sent a tweet during dinner, or checked Facebook on a Sunday? We all do it, and the social media have become partly, a small addiction, for some more than for […]

20 October 2018

Increase the exchange of CPG promotional offers and coupons among consumers

US consumers have exchanged 1.75 trillion CPG (Consumer Packaged Goods) coupons in the first half of 2011, according to the latest NCH data. This represents an increase of 2.9% compared to the first half of 2010. In addition, the exchange of CPG coupons in that year had shown an increase of 7.9% compared to the first half of 2009. In turn, this period, which many consider […]

13 October 2018

Spending on Internet advertising will increase more than 31% in two years

According to a forecast by Zenith Optimedia, global spending on Internet advertising will increase by 31.5% between 2011 and 2013, expecting to reach 72.18 billion dollars this year and 94.97 billion in 2013. In the meantime, Total advertising spending is expected to increase 12% for the same year, reaching 519.86 billion. Zenith’s report also expects that global spending on TV and outdoor advertising will grow […]

13 October 2018

Asian commerce marketing: From everything to 100 at low-cost-fashion

The ability to adapt to the environment is the surest guarantee of survival and it is based on the development of life and the ‘Asian Retail’ “has led a clear example of adaptation, change and how it is possible to navigate between adversity and exit strengthened by creating circumstances and realities and is that in recent months the provincial capitals are witnessing a change of […]

5 October 2018

IM Channel creates the ‘Statement for Motivation’

IM Channel, the first channel of communication on Motivation, is writing the “Declaration for Motivation” in order to demand attention on this aspect, so important for our productivity and happiness. The document is being prepared with the participation of writers and experts in management, human resources and talent, and consists of an introduction and a decalogue, for which IM Channel seeks the participation of managers […]