Category: Business Ideas


How do companies use QR Codes?

Companies are convinced that QR codes are useful in times of crisis, but at the moment of truth, only 3 out of 10 companies that use two-dimensional codes do so as a marketing tool. This...


Social metrics, much more than ROI

We have all heard that every action has a reaction, and that is something that Social Media Marketing professionals know very well, since they are very aware of the need to measure and analyze...