36% of small businesses plan to focus on the majority of resources based on online marketing and advertising this year, according to a FedEx Office survey developed in the United States. Another 35% will...
According to the latest report developed by Infoadex, advertising investment in conventional media during the first quarter of 2011 has fallen by 1%, reaching 1,169.8 million dollars, compared to 1,181.2 million registered during the...
A forecast by Forrester Research states that, unless unforeseen expenses arise in the US, electronic commerce in that country will reach 278.9 billion dollars in 2015. This prediction is based on factors such as...
Very few small businesses are taking advantage of the benefits that social networks can bring to their businesses, according to new research. The study, conducted by Fasthosts, showed that 77% of small companies have...
According to the data of the last media panel of Zenith Vigía, “the end of the crisis” in the advertising market “may be close”. The data of the report reveal a recovery of the...
Online bets ‘pull the cart’ in advertising investment through the Internet, being one of the sectors that most invests in this type of campaigns. These and the games of chance are the leaders of the...
According to data made public by the consumer confidence indicator of the Official Credit Institute (ICO) on October 2009 there has been an increase in household consumption expectations with respect to the same month...
The advertising sector foresees a reduction of employment of 13% in the current year due to the influence of the crisis, according to a survey of entrepreneurs in the sector ‘Radiography of the Advertising...
Taking into account the latest study published by Lenskold Group and sponsored by MarketSphere about the importance of the return on investment of marketing campaigns, affilinet, Spain’s leading company in results marketing and online...
Advertising companies and publishers of media and content ask the hands-free to track the tastes and interests of Internet users in exchange for their services remain free, since without access to information these habits...
