Category: Uncategorised

11 February 2016

Do we lack willpower?

Remember the last time you had to deal with a boring or difficult task. Maybe you had the feeling that your willpower left you, suddenly your ability to focus was not with you. We all feel this on occasion. Even now, when you feel you are fighting against your own instincts, you can stop and focus. You just have to recharge your willpower.

10 February 2016

Insight Is No Use Unless You Act Upon It

Data can often seem overwhelming. If you’re a start-up or a small business, it can be hard to make sense of what it means for your future. But your customers hold a wealth of information that can help you build your business effectively and efficiently. Here we outline some key ways you can act upon that insight.

8 February 2016

High Street Fails to Meet UK’s Adventurous Appetite

New research has shown that high street restaurants are failing to properly cater for the appetites of UK consumers. Brasserie Blanc, the Raymond Blanc-owned restaurant chain, has found that the UK is a nation of adventurous appetites, and that many high street eateries offer menus that disappoint customers by being basic and failing to offer new or different experiences.

7 February 2016

Reasons why a customer would object to the price

An objection is a natural defense mechanism of the customer to be sure you’re making the right decision or to attempt to obtain the best possible conditions. The fact that a customer objects to the price does not mean that the price itself is the obstacle; it is the relationship between price and perceived value which does not make much sense.

4 February 2016

John Logie Baird: Inventor of mechanical television

Although often repeat the first television broadcast was carried out by the BBC on November 2, 1936, it is not true. We have to go a few years earlier, to March 25, 1925, when John Logie Baird, after some years of trial and error, made ​​the first public demonstration of its operation.

2 February 2016

5 Habits to foster creativity in your company

How to devote resources to creativity in your business without taking the time or mental energy to your employees? Fostering these five habits… Did you know that the CEO of Nike, Mark Parker carries a notebook whose left side devoted to issues of business development, operations, and the right to creative ideas? In each sheet goes the same topic, but approached from these two points […]

27 January 2016

Long-term relationships: The strategy that generates revenue

Establish long-term links with customers’ means among other skills-distinguish their needs, determine how to meet them, to design and develop relevant services continuous monitoring programs. To achieve these objectives, a company must reassess the client and perceive it as a single entity, as the ratio of business.