21 January 2019

Should conveyancers do more to increase buyers’ understanding of leasehold properties?

Gary Cane, head of property management company, Property Block Management, says that conveyancers need to do more to make sure that leasehold property buyers fully comprehend the implications of their home choice. Poor understanding amongst buyers Mr Cane comments that purchasers have often not completely understood exactly what owning a leasehold property involves. He feels conveyancers are obliged to ensure that their clients have a […]

12 January 2019

ROI, KPI and SEO: 3 Essential concepts for the Community Manager

It is quite true that at the moment, when we talk about a Community Manager, we do not only refer to the person who manages the contents and conversations in the Facebook or Twitter community. On the contrary, this new profession that was born with the emergence of social media, has evolved to become an indisputable example of the new leadership indispensable for business management […]

4 January 2019

An AAAA + attitude to get out of the crisis

On one occasion a grandfather told his grandson: Within each of us live two beings faced in a constant battle, one loves defeatism, likes to be the victim of everything, is a cowardly spirit, invests the time to solve in blaming others for their own failures, feels insane envy and hatred for anyone who manages to advance more than he and the result of the […]

3 January 2019

How equity release is moving into a digital realm

With an increasingly ageing population, the question of how best to fund retirement years becomes ever more important. We’re living longer than ever before, thanks to improvements in medicine. Meaning that the state pension is no longer appropriate as the sole means of income once we reach retirement age. That means that careful planning is now required to ensure that there is an income stream […]

28 December 2018

Three Signs That Your Small Business Needs IT Support

When running a small business, a budget for IT support may seem unnecessary. However, with so much of your business relying on IT infrastructure, can you afford not to? With data analysis, cloud services and internal communications at the centre of your business, IT that runs smoothly is essential. It may be time to partner with an IT provider. Here is our guide to the […]

28 December 2018

The challenge of our days: From abundance to scarcity

Reading the article by Andrés Pérez, entitled ” It’s just that I do not see myself ” and remembering the many conversations with friends and business owners who often talk about those times that once were and are not going to come back, I could stop thinking about that phrase ‘It’s just that I do not see myself’.

28 December 2018

The 3 pillars of the brand experience

We advance in the frantic search for that which allows us to bring the conscious and materialize into actions, the “consumer experience”. The evolution of the productive model, the social order and the cultural change through which we move, ceased to be a collateral effect of the crisis, to establish itself as a new civilization.

21 December 2018

Customer data is the key to perfect marketing strategies and achieve success

All kinds of information is a very valuable possession, but accurately extracting the data that is really relevant can be an impossible mission. Although most organizations recognize that sales data is a treasure for their business, they will not benefit from a marketing point of view if they do not find a way to identify the really useful ones and how to use them.