The companies and traders of the different industries have different objectives when implementing their strategies in social media, and the vertical regulatory environment can lead to very different approaches and levels of commitment. But, on the side of consumers, one of the main concerns continues to be customer service and that is what they do in their conversations. This is a common challenge for the vast majority […]

There are lots of things office workers want from work, such as the option of flexi-time or more holidays. One thing nobody wants is a stomach bug caused by the poor personal hygiene of colleagues. In recent years the awareness of the need to wash hands properly after using the bathroom has grown; but no one person can do much about the bad habits of […]

Today’s businesses are run by computers and software aimed at making the day-to-day running of companies more efficient. Estate agents and those working in the property industry are no exception and rely on these systems to market and sell their properties. More recent software developments targeting estate agents include systems which help with compliance, accounting, management and portfolios, leading to improved customer relations and better […]

The end of the year is approaching and, with it, the predictions for the next. The evolution of social commerce (and of f-commerce ), together with its current situation, encourages us to think that 2019 will continue to be a year of growth and expansion for this new business model. Likewise, it will continue to evolve, presenting new changes and modifications. Below we present the essential pillars on which social commerce will […]

Cuponing and the boom of online stores lead 14.5 million users to search for their Christmas gifts on the internet The stress, the haste and the hassle of buying Christmas gifts at the last minute are beginning to be a thing of the past, thanks to the discounts generated by the new coupon portals and the boost that traditional stores are giving to their websites. […]

Social media is becoming an important part of the business a large part of companies worldwide, and many of them are planning to increase their use, resources and investment in the coming months. This is highlighted by the ‘International Business Report’, conducted by Grant Thorton LLP, whose data was based on the responses of different top executives of companies around the world to determine how […]

We talk about the companies and we do it from its side more linked to the integration of the work teams and the interference of these in the offline reputation of the brands. Failures in products and / or after-sales service, errors in deadlines, undue charges, are essentially the main reasons for the adverse comments that are generated around the companies.

An effective website is one that attracts high-value visitors, and then encourages them to respond to one of your calls to action. So if your website isn’t delivering, here are eight potential problems that you need to address. 1 Lack of mobile-friendly design According to Forbes, well over half of searches are now conducted on smartphones and tablets. So if your website isn’t perfectly configured […]

EROSKI launches today the infoJuego campaign to advise adults when buying toys, necessary information that follows from the conclusions of a sociological study prepared by EROSKI CONSUMER on the buying habits of Spanish toys. The results of this study have been presented today in Madrid by Alejandro Martínez Berriochoa, Director of EROSKI CONSUMER, who has stated that “although the role of children is crucial in […]

Selling any product or service, at present, is a difficult mission. As soon as we look around, we can get an idea of ​​the situation, as promotions and discounts are increasingly numerous and forceful. Given the difficulty of the situation, many businesses engaged in the sale of products or services, fall into the temptation to enter a spiral of discounts, which is difficult to exit and […]